Everything Revly is building — all designed to get richer, more detailed reviews onto your Google Business profile. No apps, no logins, no complexity.
Richer reviews with better Google keywords — not just "Food" and "Service".
Right now, every business gets the same six experience options: Food, Service, Atmosphere, Coffee, Value, Will Return. They're fine, but they're generic. Every cafe in London picks from the same list.
Custom Review Categories changes that. Each business gets categories tailored to what they actually serve and what makes them unique. A specialty coffee shop gets "Flat whites", "Sourdough", "Brunch vibe", "Filter coffee". A cocktail bar gets "Negronis", "Ambience", "Bar staff", "Late-night". A bakery gets "Pastries", "Bread", "Cakes", "Coffee".
Google's local search algorithm weighs review text heavily. A review that mentions "best flat white in London" ranks for "flat white London" searches. A review that just says "good coffee" doesn't rank for anything specific. Custom categories directly feed Google's keyword indexing.
AI drafts a personalised reply to every new review — owner approves with one tap.
Google explicitly rewards businesses that respond to reviews. Responding to reviews improves your local ranking, shows customers you're engaged, and increases the likelihood of future reviews. But most cafe owners are too busy running a cafe to reply to every Google review.
This feature monitors your Google Business profile for new reviews. When one comes in, AI drafts a personalised response that references what the customer actually said in their review. The owner gets a notification, reads the draft, taps approve — done. Takes 10 seconds instead of 5 minutes.
For negative reviews (3 stars or below), the draft is softer — acknowledging the feedback, apologising where appropriate, and inviting the customer back. The owner can edit before approving. Nothing is ever posted automatically without approval.
See how many of your reviews have written text — because Google ranks text reviews far higher.
Not all reviews are equal. A 5-star rating with no text is nice, but it barely helps your Google ranking. A 5-star rating with a 3-sentence review about your coffee, service, and atmosphere is gold — Google's algorithm indexes those words and uses them to match your business to search queries.
This feature connects to your Google Business profile and shows you exactly how many of your reviews have written text versus star-only ratings. You'll see the ratio at a glance, track how it changes over time, and understand why your ranking might be stuck despite having a high star average.
Google's local search algorithm gives significantly more weight to text reviews. A business with 30 text reviews will typically outrank a business with 50 star-only reviews for the same keywords. This feature shows you exactly where you stand.
How many reviews you're getting per week — because Google wants consistency, not bursts.
Google's local ranking algorithm looks at review velocity — the rate at which you get new reviews. A business that gets 3-5 reviews every week consistently will rank higher than a business that gets 20 reviews one week and nothing for two months. Google interprets steady velocity as genuine, organic customer engagement.
This feature tracks your weekly review rate and shows you whether you're hitting the sweet spot. You'll see a simple chart: this week vs last week vs the week before. If you're below 3 per week, Revly suggests ways to increase QR visibility — better placement on tables, adding codes to receipts, or training staff to mention the QR at checkout.
A sudden burst of reviews can actually hurt your ranking — Google may flag it as suspicious or incentivised. Steady, organic growth is what works. The velocity tracker helps you maintain a healthy pace.
Route unhappy customers to private feedback — before they post a 1-star review on Google.
Not every customer has a great experience. Right now, an unhappy customer scans the QR, goes through the flow, and posts a negative review directly on Google. That 1-star review stays there forever, dragging down your rating and scaring off new customers.
This feature adds a detection step: if a customer selects mostly negative categories (e.g. "Slow service", "Cold food", "Overpriced"), they're routed to a private feedback form instead of Google. The owner receives the feedback directly — a chance to fix the problem, apologise, and turn a negative experience into a returning customer. The customer never reaches Google's review form.
This is not review gating — we don't hide the option to leave a public review. The customer always has the choice to go to Google directly. We simply give unhappy customers a more productive outlet first: telling the owner directly, where something can actually be done about it.
Every Friday: your review stats delivered straight to your inbox — no login required.
Cafe owners don't have time to log into dashboards. But they do check their email. Every Friday at 5 PM, Revly sends a simple, scannable summary: how many new reviews this week, the average rating, how many were replied to, and how many are still pending a response.
The email is designed to be read in 30 seconds. No charts to interpret, no metrics to analyse. Just: "5 new reviews, average 4.7 stars, 3 replied, 2 pending." If there's a pending reply, there's a button to draft it right from the email.
The report also includes a "review velocity" indicator — green if you're hitting 3+ reviews per week, yellow if you're between 1-2, and red if no new reviews came in. This gives owners an instant health check without ever opening a dashboard.
QR codes with your cafe's logo and brand colours — they look like yours, not ours.
Right now, the QR codes we print are functional but generic — black and white, no branding. They work, but they don't feel like part of your cafe's identity. Some customers might even hesitate to scan an unbranded code on a table.
Branded QR codes embed your cafe's logo in the centre of the code and apply your brand colours to the surrounding frame. The code on the table matches your menu design, your receipts, your signage. It looks intentional and professional, not like a sticker someone slapped on.
QR codes with embedded logos are fully scannable — modern phone cameras easily read through the logo overlay. The scannable area around the logo is automatically adjusted to maintain reliability.
Know when your customers scan — busiest hours, busiest days, and where to place QR codes.
Every time a customer scans your QR code, Revly logs the time and location. This data tells you exactly when your customers are most engaged — Friday lunch? Saturday brunch? Sunday afternoon? — and helps you optimise QR code placement for maximum scan rate.
If you notice that 70% of scans happen during lunch but your QR codes are only on dinner tables, that's a problem. The analytics surface these insights without you having to dig through data.
The scan-to-review conversion rate is particularly useful. If you're getting 50 scans per week but only 3 reviews, something in the flow is losing people. If you're getting 10 scans and 8 reviews, your placement is perfect — you just need more scans (more tables, receipts, or staff mentions).
Short and punchy or detailed and descriptive — match the review style to your brand.
Different businesses have different vibes. A casual coffee shop might want short, punchy reviews that feel natural: "Great flat white. Friendly staff. Will be back." A fine dining restaurant might want richer, more descriptive reviews: "An exceptional evening from start to finish — the tasting menu was a masterclass in seasonal cooking."
Right now, every review generated by Revly follows the same template length and tone. Custom Review Tone lets the owner choose between "Short & punchy", "Standard", and "Detailed & descriptive" during setup. One setting, applied to every review the QR system generates going forward.
The tone setting doesn't change what the customer selected — it changes how those selections are composed into a review. A customer who picks "Food", "Coffee", and "Service" gets a short or detailed review depending on the business's tone preference, but the content reflects their actual selections either way.
Revly is being built right now in London. Get in touch to join the early adopters.